Affiliate marketing is a performance-based method of promoting third-party products or services online. It involves partnering with companies and earning a commission for each customer brought about through marketing efforts. Affiliate marketers utilize platforms like websites, email, search engines and social media to generate leads, sales or site traffic for advertisers.
The advertiser provides the affiliate with a unique link or ID to track sales derived from their marketing. Affiliates promote these products or services through various channels. When a sale is made, the affiliate earns an agreed upon percentage of the sale or a flat fee.